UPDATE: MAR 5TH, 6.45pm. THE WEBSITE IS CURRENTLY OFFLINE.
UPDATE: Mar 8th. THE WEBSITE IS BACK WITH A NEW SUBSCRIPTION PACKAGE
AND THE ‘JOURNO’S AND PUB’S’ (SIC) PAGE REMOVED FROM THE MENU OPTIONS (ACTUALLY IT’S STILL THERE JUST THE NAME ‘SUBMISSION COSTS’). THE LINK POSTED BELOW, HOWEVER, STILL WORKS AND THEY’VE REMOVED THE JOURNALIST NAMES AND UPPED SOME OF THE PRICES. HOW VERY INTERESTING!
UPDATE: MAR 24TH. IN RECORD TIME, THE COMPANY HAS GONE UNDER. WE’LL KEEP THIS STORY UP FOR HISTORICAL REASONS THOUGH. ER, ENJOY?
There seems to be some confusion as to what this website actually does. Styling itself as an ‘alternative’ music PR site and using an excessive amount of exclamation marks on its “about us” page (which is the same as its “how it works” page), it describes itself as a “very low cost, modern and eco friendly, fully automated ‘one stop shop’ putting you in complete control of your releases and campaigns. You write your own press releases, you invite journalists to gigs, you can send a journalist one or multiple tracks in the same submission and for the same cost!!! Its very quick and easy to do…. All our journalists are well known and respected and write for all the top music publications as well as national papers and numerous other glossy magazines.”
Indeed, the rotating banners at the top of the page boast of a list of clients (or are they targets?) from NME to Loaded to Time Out to, uh, The London Paper (which went under last year).
Like using any PR company, a band is not guaranteed of receiving a review in any specific publication. What happens is that a journalist will receive payment from Men From The Press for giving a band feedback on their music. It’s up to the journo (well, let’s face it, in most cases it’s actually up to the journo’s editor) whether or not they’ll do anything more about it. Like giving them some press.
But what’s causing a ruckus is the newly introduced and irritatingly apostrophed “Journo’s And Pub’s” page, which lists journos and how much you, as a band, need to pay Men From The Music Press for their ‘feedback’, described by the site as “the submission fee we charge to cover admin and Journalist expenses.” We won’t be surprised if the journos start contacting them to take down their names, but at time of writing there’s an NME journo whose opinion is worth £15, an Observer journo who’s worth £8… and a writer for The Fly who is worth 10p. Indeed, the journo from Blowback magazine is worth more, at £6.50. Blowback went under in 2007.
Well, you have hand it to them for trying something new… haven’t you?